Study underwritten by Prudential Financial, Inc.
Briefing offered in association with the Weissman Center for International Business, Baruch College/CUNY
Dr. Jay Wang, Ph.D., Study Principal Researcher
Associate Professor of Communication, Purdue University
Robert DeFillippo, Chief Communications Officer
Prudential Financial, Inc.
Michael B. Goodman, Ph.D., Director, CCI and
Director & Professor, MA in Corporate Communication
February 21, 2008