Join us to hear key findings from the study which included in-depth survey responses covering practices in the profession and follow-up interviews of chief communication officers to explore further their perspectives on the current business, social, political and media context in which corporate communication is practiced in 2017 and their strategic management responses to it.
About the Speaker
Michael B. Goodman, PhD, primary report author and director of CCI and the MA in Corporate Communication at Baruch College/CUNY, will report on the findings. He has published widely, including most recently: Corporate Communication: Critical Business Asset for Strategic Global Change, Corporate Communication: Strategic Adaptation for Global Practice, Corporate Communication: Tactical Guidelines for Strategic Practice, Corporate Communication for Executives; Intercultural Communication for Managers, and Work with Anyone Anywhere: A Guide to Global Business. Michael is on the Editorial Advisory Board and Associate Editor for North America of Corporate Communication: An International Journal (UK). He is a member of the Arthur W. Page Society; a Fellow of the RSA (The Royal Society for the encouragement of Arts, Manufactures & Commerce), London; a Fellow of The Society for Technical Communication; and a member of the Board of Directors of the Association for Business Communication.
Program is FREE OF CHARGE. Pre-registration is required. Please register by Wednesday, September 1st at 5 PM.
Date: Tuesday September 5th, 2017
Time: 6:00pm – 8:00pm
For additional information please contact firstname.lastname@example.org